How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 02.07.2025 03:16
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Price
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Place
Perception
Is sunscreen toxic? The UV truthers on the internet sure think so. - The Boston Globe
Product
Good marketing is doing this well.
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Why are Republican politicians so afraid to oppose Trump?
Processes
People
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
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